Contacts and Resources

Delaware North

For questions pertaining to the Top Shelf Program, please reach out to Nikki Hueckel via email.

Nikki Hueckel
Director of Category Management | Beverage
[email protected]

For questions pertaining to menu placements, please reach out to your subsidiary lead(s), as detailed below.

Subsidiary Leads:

Program PDFs

---

Patrick Henry Creative Promotions

BEVERAGE FUNDING GUIDELINES AND PROCESS:

TOP SHELF MARKETING PROJECTS:

For Top Shelf Marketing project initiation, please fill out the downloadable Top Shelf Marketing Project Request Form with content input fields and submit the request form to Nikki Hueckel, Lindsay Truesdell & Angelica Schmitz.

[email protected] / 614-537-1720

[email protected] / 716-858-5024

[email protected] / 281-953-9711

EDITS/UPDATES TO EXISTING MENU:
Making changes to existing menu items  

For updates to an existing menu, please provide a detailed list of all removals, additions and price changes in a Word Document and submit to PHCP along with the downloadable PHCP Menu Project Request Form. Please note in the request the specific menu version corresponding to the edit request (Property/Outlet/Date last updated). Provide a copy if possible. Please note if this will be updated to a QR Code accessed page online. Please be as detailed as possible when communicating edits and deadlines. 

NEW MENU BUILD OUT: 
Creating a new menu that does not currently exist   

For a new menu project, please detail the full scope of work are looking to accomplish. Including: new copy, photo assets, logos, brand standards, menu size, number of versions (PreOrder/GameDay). Please note if a new QR code will be needed, including request for QR Clings or if the menu will be printed. Please be as detailed as possible when communicating edits and deadlines. 

 All project requests require at least 7-10 business days from the approval of the project by Nikki Hueckel and your subsidiary lead. Once approvals have been received, the clock will start, and the project will be submitted to design. Any additional tasks added to the approved project that were not specified in the initial scope of work will be considered a new project request and the clock will restart. 

Contact: Emily Plocheck
[email protected]

GENERAL BEVERAGE PROJECTS:
Non-menu related requests

For General Beverage project initiation, please fill out the downloadable PHCP General Project Request Form with content input fields and submit the project request form to Nikki Hueckel & Angelica Schmitz.

[email protected] / 614-537-1720

[email protected] / 281-953-9711

---